
We have been using Google AdWords for our Online Advertising for over 12 months and have been very happy
with the service they provide and the results they achieve. Up until now we have always used
pay per click on Google Adwords with our AdWords Representative monitoring our account and recommending
any changes that they know will enhance the performance of the campaign.
Recently Blink Digital offered a new SEO service which we were extremely happy to change to.
Pay per click produces great results but of course the ultimate goal for Online Advertising is to have your
website rating on Page 1 (preferably in the top few positions) as an organic listing.
Blink Digital took a relatively new website of ours that was not ranking on Google at all and was able to achieve this within the first 6 weeks. We thoroughly recommend their SEO service and believe it is great value for money and a great way to achieve more permanent results for your website.

Heather Rhodes
Bush Kettles – www.bushkettles.com.au

Background:
Bush Kettles is an online company that is dedicated to providing a small range of Royce Rimfire Bush Kettles. These outdoor kettles are designed to boil water quickly and are easy to use.
Problem:
Bush Kettles had a good website, with enough information and a simple shopping cart. However, they were achieving no sales through their website, because it had NO RANKINGS in Google or the other search engines. A good website, without any traffic is practically useless.

Solution:
Bush Kettles identified the problem and decided to join Blink Digital’s new SEO Boost Service. Our SEO team identified the issues with the website, added additional content, optimised the pages (content and images) and submitted the site to the search engines.
Results:
As a result of the SEO Boost, Blink Digital was able to achieve some results for Bush Kettles. Some of these are included below:
| Before SEO | After SEO | |
|---|---|---|
| Pages Indexed in Google | 0 | 13 |
| Optimised Pages | 0 | 8 |
Google Rankings – As of the 27th of July, 2010
| Before SEO | After SEO | |
|---|---|---|
| Bush Kettles | - | #3 |
| Camping Kettles | - | #7 |
| How do Bush Kettles work | - | #2 |
| Outdoor Kettles | - | #2 |
| Rimfire Bush Kettles | - | #2 |
| Royce Rimfire Bush Kettles | - | #2 |
Bing Rankings – As of the 27th of July, 2010
| Before SEO | After SEO | |
|---|---|---|
| Bush Kettles | - | #2 |
| Camping Kettles | - | #5 |
| Outdoor Kettles | - | #1 |
| Rimfire Bush Kettles | - | #3 |